JOURNALOpinion, insight and updates from the brand attitude agency. OPINION Wackadoo! Why Bluey is the best advert for brand Australia Continue Reading City Monitor: Place branding – 6 reasons why a city might fail FEATURE Continue Reading All Posts | Opinion | Interview | News | Culture Featured ‘Effortlessly stylish’ Norfolk Coast rebrand secures treble win at Transform Awards Europe Read More → Lantern donates 1% of revenue to rewilding and urban nature projects Read More → Lantern’s landmark light installation unveiled to mark Ramadan in London Read More → Lantern and Norfolk Coast shortlisted for 3x trophies at Transform Awards Europe Read More → ‘A masterclass in place branding’ – Lantern’s Norfolk Coast featured on Creative Boom Read More → The TV series providing a playbook for sustainable tourism marketing Read More → Wackadoo! Why Bluey is the best advert for brand Australia Read More → Screen Tourism: How destination brands can boost tourism without damaging local ecosystems Read More → Lantern speaks to The Telegraph about Rye Lane, screen tourism and Peckham’s gentrification Read More → Is nation branding dead? The rise of localised place brands Read More → Reclaiming Friday afternoons to push ourselves to learn new skills Read More → Summer Placements at Lantern: Wanted Read More → Load more → START YOUR JOURNEYNot sure where to begin? Talk to us about bringing clarity and character to your destination or organisation. CONTACT US