A timeless brand identity for an east London recording studio, reflecting over 20 years of experience with the world's biggest artists.
Brand and identity
Mala Sounds is a Shoreditch-based studio led by industry duo Mark Allaway and Laurence Aldridge, who, with over two decades of experience between them, have worked with the likes of the Chemical Brothers, The Prodigy, Jamie T, Empire of the Sun and Erol Alkan.
With Mala being an acronym of their combined initials, we felt it was only fitting to devise a timeless, unifying monogram to reflect their quality, service and heritage. The design uses a modified version of the Dala Floda typeface and is applied through a clean, confident, sophisticated, monochrome identity system.
“We couldn't be happier with the brand Lantern delivered. Everyone who sees the identity absolutely loves it.”
Mark Allaway, Partner, Mala Sounds